Cookie Policy
Last updated: 2026
This Cookie Policy explains how BestBettingSitesListUK.com uses cookies and similar tracking technologies when you visit our website. It describes what these technologies are, the purposes for which we deploy them, and your rights to control their use — in full compliance with the UK's Privacy and Electronic Communications Regulations (PECR) and UK GDPR.
1. What Are Cookies?
Cookies are small text files that a website places on your device when you visit. They serve a range of functions: maintaining session state, storing preferences, enabling analytics, and facilitating advertising targeting. Cookies may be set by us directly (first-party) or by third-party services we have integrated into our site.
2. Categories of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the website to function. They enable core functionality such as security, cookie consent state management, and form submissions. They cannot be disabled. No personally identifiable information is stored in these cookies.
2.2 Performance and Analytics Cookies
These cookies collect anonymous, aggregated data about how visitors use our site — pages visited, time on page, traffic sources, and device types. This information helps us identify content that performs well, diagnose technical issues, and improve overall user experience. No individual user is identified through this data.
2.3 Functional Cookies
Functional cookies remember choices you make — such as region preferences or display settings — and personalise your experience accordingly. They may be set by us or by embedded third-party services. Declining these cookies may result in reduced functionality or less personalised content.
2.4 Targeting and Advertising Cookies
These cookies, deployed by our advertising partners, build a profile of your interests based on browsing activity in order to display relevant advertisements on other sites you visit. They identify your browser and device uniquely but do not store directly identifiable personal data. Declining these cookies does not eliminate advertising; it means advertisements will be generic rather than interest-based.
3. First-Party vs Third-Party Cookies
First-party cookies are set by BestBettingSitesListUK.com and used exclusively for site functionality and performance analytics.
Third-party cookies are placed by external service providers we use — including analytics platforms, social media widgets, and affiliate tracking systems. Each third-party provider operates under its own privacy and cookie policies.
4. Managing Your Cookie Preferences
4.1 Via Our Consent Banner
On your first visit, our cookie consent banner allows you to accept all cookies or decline non-essential categories. You may update your preferences at any time by clearing your browser cookies and revisiting the site.
4.2 Via Your Browser Settings
All modern browsers allow you to view, block, and delete cookies through their privacy settings. Blocking all cookies may impair site functionality. For guidance by browser, visit allaboutcookies.org.
4.3 Advertising Opt-Out
To opt out of interest-based advertising from participating networks, visit youronlinechoices.com/uk.
5. Third-Party Services
We integrate the following trusted third-party services, each of which may set cookies:
- Google Analytics: Anonymous website traffic and performance analysis
- Affiliate Tracking Platforms: Attribution of bookmaker referrals from our links
- Advertising Networks: Interest-based advertising and campaign measurement
- Social Media Widgets: Content sharing functionality and social proof elements
6. Cookie Lifespan
Session cookies expire when you close your browser. Persistent cookies remain on your device for a defined period — ranging from 30 days to 24 months depending on their purpose — or until you delete them manually. We review cookie retention periods periodically to ensure they remain proportionate.
7. Updates to This Policy
We may revise this Cookie Policy to reflect changes in our practices, service providers, or applicable legal requirements. The "Last updated" date at the top of this page indicates when material changes were last made. We encourage you to review this policy periodically.
8. Contact
For questions about our cookie practices or to exercise any of your rights under PECR or UK GDPR, please contact us at: cookies@bestbettingsiteslistuk.com